We are at the dawn of the next great space race, and this race will be unlike any other. It won’t be a wartime competition driven by a nationalistic desire to be first. It will be a cause for all of humanity. This time around, private industry will take the lead, in partnership with governments, educational institutions and research groups. Setting out on our historic exploration of the cosmos will require contributions from many different types of organizations, and a wide diversity of individuals.
Enter Starman. For Millennials and anyone born after 1978, the arrival of Starman was the first great moment in space history that we experienced together, and we will remember it all our lives. Starman is the next generation’s personification of innovation, of sky-high aspirations, of shared effort.
Some call Starman a super-hero, but he’s not out for personal glory. The real heroes are flesh-and-blood humans who live and work with us every day. They are scientists, teachers, entrepreneurs, artists and visionaries. They are people who have big dreams, and take the risks and put in the hard work that’s required to make those dreams reality. Starman is an avatar, a symbol of all these men and women, and his mission is to inspire them to greatness.